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Random Thoughts on Instructional Design

Consistency in Design is the Wrong Approach

Source: UIE Brain Sparks

Another good article by UIE, this time they talk about the difference between designing for consistency and designing for users current knowledge:

“Why do we gravitate to consistency? Because it’s easier to think about. You don’t actually have to know anything about your users to talk about making things consistent. You only have to know about your design, which most designers are quite familiar with. Current knowledge, on the other hand, requires in-depth knowledge of the users. And that takes research time and investigative effort. It doesn’t come cheap, like consistency does. But it produces much, much better
results.”

Read the complete article at http://www.uie.com/brainsparks/

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This entry was posted on September 16, 2005 by in Instructional Design.

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